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Going Green - What's It All About?

Green: it's a word we seem to hear everywhere lately. The skyrocketing price of oil and the ongoing debate about the threat of climate change are only two of the factors that prompt people to think about going green. Nowadays most people, and even some businesses, realize that we humans have an effect on our environment. There's no getting around it, and that's why going green can only benefit all of us.

But what is "green"? Ask 10 people, you'll get 10 answers. Not even the U.S. government has a standard definition, so consumers must decide for themselves based on various definitions and standards created by different organizations. Usually, the word "green" connotes energy efficiency (a "green" washing machine that uses less water and electricity, for instance) or environmental friendliness (such as paint stripper made from non-toxic materials). You might even be doing something green without knowing it, perhaps to save money. Have you abandoned commercial cleaning products in favor of using the natural products Grandma used, like baking soda, vinegar and ammonia? That's green, because you're opting not to use possibly toxic chemicals in your home!Do you put mulch, compost or manure on your garden instead of chemical fertilizer? That's green, because you're reducing the amount of potentially dangerous chemicals right in your own backyard! Do you like to shop for bargains at flea markets or secondhand shops instead of buying something brand new at the mall? That's green, because you're "recycling" already-manufactured goods and most likely using up less packaging that would otherwise swell the town landfill! Even large organizations--schools, local governments or corporations--have gone green by switching from paper to electronic billing (less paper used = fewer trees cut down) or by installing solar panels instead of a new oil heating system.

Developers, architects, contractors, local governments and utilities are also getting into "green building." Just as individuals go green by recycling and businesses go green by reducing their paper use, those in real estate, construction, and associated fields can ride the wave of environmental awareness by adopting green concepts. Instead of clearcutting a forest in order to lay out a typical subdivision, some real estate developers have turned their talents toward refurbishing older hometown neighborhoods. Contractors can pledge to avoid arsenic-treated lumber or focus on reusing salvaged or surplus building materials. Architects can incorporate the newest energy-efficient technologies into their designs. In many areas, the local government or utility company is happy to perform an energy audit of a home or commercial building in an effort to reduce energy consumption and waste, and they may be able to supply information about green products and services that are good for the budget and good for the planet. Common products in this category include solar energy devices that can lessen dependence on nonrenewable fossil fuels (i.e., home heating oil), long-lasting fluorescent light bulbs, or safer replacements for harmful "traditional" materials such as fiberglass insulation.

Consumers can teach themselves how to go green. You can start small, with something as simple as choosing a product at the supermarket that uses less packaging than the one next to it on the shelf. Congratulations--by making that decision, you've just reduced the demand for styrofoam, which has the potential to sit in an ugly landfill for hundreds of years. Or you can think big by trading in your gas-guzzling SUV for a gas-sipping hybrid-electric vehicle. The bottom line is, you don't have to be rich, a scientist, or a tree hugger to go green! You don't have to change your lifestyle completely in one fell swoop to go green. Every little bit helps, and every little bit adds up to a lot.

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